In recent years the crowdfunding industry has generated several billion in funding. But the harsh reality is that around 60 percent of Kickstarter campaigns fail. Enter Alex Daly, a crowdfunding expert who has raised over $20 million for her clients' campaigns. She has run some of Kickstarter's biggest projects -TLC's newest album, Neil Young's audio player, and Joan Didion's documentary. In this book Daly takes listeners deep inside her most successful campaigns, showing you how to:
<ul><li>Get fans and influencers excited about your launch </li><li>Build an appealing and powerfully designed campaign </li><li>Access proven video tips, pitching tactics, press releases, and rewards ideas </li><li>Avoid the most common headaches and pitfalls </li></ul>
Here you'll get tangible tools to run your own crowdfunding campaigns and fully connect with the crowd, get people to pay attention, and inspire them to act.